This was originally posted on a hypnosis marketing forum by Tom Nicoli.
It is 12:56 EST and I was just sitting back flipping television channels enjoying some down time after another successful World Hypnotism Day. I came across the Late Late Show with Craig Ferguson. This is the show opposite Conan O’brien.
And what was part of his monologue?… "Today is the 3rd Annual World Hypnotism Day. I missed the first 2."

Today is the big day. I’m excited because when I did a search on Google News this morning, there were 27 World Hypnotism Day articles up from only 4 when I wrote the post on How To Use A Press Release. Many of you took action, and got results. Congratulations!
Tomorrow is the big day, and if you’ve been preparing you should have an event planned to showcase Hypnosis and your skills as a Hypnotist.
Equally as important, and perhaps even more important is what you did to get people to attend. Getting ‘butts in seats’ is one of the hardest things to do and requires a substantial amount of marketing and follow up.
So what you should be doing in these final hours leading up to your event is massive follow up. This of course assumes you got contact information for everyone you invited to your event.

