There is a big difference between advertising people remember, and advertising that is effective.
One of the best real world examples of this is to look at two Super Bowl Ads. The first is the famous “Sock Puppet ad” run by pets.com during the Super Bowl in January of 2000.
There is a great scene in the movie Arthur, where Dudley Moore (Arthur) is asked "So just how rich are you?", to which he replies… "I wish I had a nickel for every nickel I have".
More on 7 Essential Direct Marketing Books For Hypnotherapists
In this article you’ll learn one of the secrets of Direct Response Marketing that has been in use by the most successful direct mail and catalog businesses. It’s virtually unknown in the Hypnotherapy Industry. It’s a simple concept but it does require a little effort, and if you are willing to put in the effort, the rewards will be massive for your business.
More on How To Get More Clients For Your Hypnotherapy Practice – Part II
